NBC News Website Bias and Reliability

Overview

Ad Fontes Media rates NBC News (website) in the Middle category of bias and as Reliable, Analysis/Fact Reporting in terms of reliability. NBC News (website) is the news division of the National Broadcasting Company, part of NBCUniversal, owned by Comcast Corporation. Founded in 1940, it is headquartered in New York City. Its website was launched in 1996.

Overall Score

The following are the overall bias and reliability scores for NBC News (website) according to our Ad Fontes Media ratings methodology.

Reliability: 42.88

Bias: -5.15

Panels of analysts from Ad Fontes Media regularly review representative sample content to rate it for reliability and bias. Each panel of analysts comprises one left-leaning, one right-leaning, and one center-leaning analyst.

The team considers a variety of factors when rating content. To determine its reliability score, we consider the content’s veracity, expression, its title/headline, and graphics. We add each of these scores to the chart on a weighted scale, with the average of those creating the sample content’s overall reliability score.

To determine sample content’s bias score, we consider its language, its political position, and how it compares to other reporting or analysis from other sources on the same topic. We add each of these scores to the chart on a weighted scale, with the average of those creating the content’s overall bias score.

The bias rating, demonstrated on the Media Bias Chart^®️ on the horizontal axis, ranges from most extreme left to middle to most extreme right. The reliability rating, demonstrated on the chart’s vertical axis, rates sources on a scale from original fact reporting to analysis, opinion, propaganda and inaccurate/fabricated information.

Reliability scores for articles and shows are on a scale of 0-64. Scores above 40 are generally good; scores below 24 are generally problematic. Scores between 24-40 indicate a range of possibilities, with some sources falling there because they are heavy in opinion and analysis, and some because they have a high variation in reliability between articles.

Bias scores for articles and shows are on a scale of -42 to +42, with higher negative scores being more left, higher positive scores being more right, and scores closer to zero being minimally biased, equally balanced, or exhibiting a centrist bias.

Individual Content Sample Scores

These are the most recent content samples that Ad Fontes Media analysts have rated for this source.

Content Sample URL	Bias	Reliability
Hegseth lashes out at NATO allies and announces a review of U.S. forces in Europe	1.0	38.67
China failed to qualify for the World Cup, so soccer-loving fans are cheering for a referee instead	0.0	43.33
Rep. Mike Collins wins GOP runoff in Georgia Senate race	0.0	45.0
Pride and protest in ‘Tehrangeles’: A divided diaspora watches Iran at the World Cup	0.0	40.67
United States and Iran reach framework deal to end war and reopen the Strait of Hormuz	0.0	46.33
The Spurs’ secret weapon this postseason? A former coach offering pearls of wisdom	0.0	42.33
Federal lawsuit aims to stop UFC event on the White House South Lawn	0.0	40.0
Nithya Raman leaps past Spencer Pratt in tight race to make L.A. mayoral runoff	0.0	42.67
Idris Elba says him playing James Bond not ‘realistic,’ some audiences won’t accept ‘Black male’ in role	0.0	41.67
CBS News fires ‘60 Minutes’ correspondent Scott Pelley after clash with new producer	0.67	44.0
Trump signs order seeking early access to powerful AI models before release	-0.67	44.33
Major Russian attack kills at least 22 and leaves Ukraine pleading for help from Trump	-3.33	50.0
Netanyahu vows to expand Israel’s grip on Lebanon after deepest incursion in 26 years	1.33	43.67
Over 40 dead in Ebola outbreak in DR Congo and Uganda	0.0	44.33
After new drug’s ‘unprecedented’ results for pancreatic cancer, doctors look at other uses	0.0	46.33
Ken Paxton defeats GOP Sen. John Cornyn in Texas primary runoff	-1	43.67
Vance opens up about his faith journey — and Usha’s central role	-0.33	40.67
Federal court blocks Alabama from using GOP-drawn congressional map	-2.33	43.67
Gandalf, Picasso and MLK: Cultural references ground Pope Leo’s AI warning	-1.33	43.33
Starbucks struggles to quell outrage over ‘Tank Day’ ad campaign that evoked massacre in South Korea	0.0	44.0
Alex Murdaugh files civil rights suit against ex-court clerk over alleged jury tampering	0.0	43.0
Four aviators eject as 2 jets collide midair at Idaho Air Force base show	0.0	43.67
From The Sports Desk: The NBA’s Final Four is here	-1.33	42.67
American working in Congo tests positive for Ebola, CDC says	0.0	45.0
ICE agent charged with four counts of assault in Minnesota shooting of Venezuelan immigrant	0.0	44.33